bet365 Sportsbook

bet365 is one of the world's largest online sports betting companies, founded in 2000 by Denise Coates in Stoke-on-Trent, England. The company remains privately held by the Coates family and employs over 7,000 people globally. bet365 entered the US market in 2019, starting in New Jersey and gradually expanding to additional states.

Globally, bet365 is renowned for its massive range of betting markets, industry-leading live streaming coverage (tens of thousands of events per year), early cash-out features, and deep in-play betting options. The US product brings many of these strengths while adapting to American sports and regulatory requirements.

bet365 is widely considered the gold standard for sports betting internationally, offering consistently competitive odds and one of the most feature-rich platforms in the industry.